Hiring Now: Lead Gen Specialist

About Talentbank:

At Talentbank, we are dedicated to creating a robust recruitment ecosystem. Our vision is to elevate the skills of talents across the market, with the aim of significantly reducing Malaysia's unemployment rate. By introducing a groundbreaking approach, we strive to seamlessly link outstanding employers with top-tier candidates. Our track record speaks volumes: countless employers have found exceptional employees through our vast network, spanning over 100 Private & Public Universities, and HR Leaders in Malaysia.

Job Summary:

The Lead Generation Specialist performs activities focused on identifying and nurturing potential customers or leads for a business. The primary goal is to create a pipeline of qualified leads that can be passed on to the sales team for further engagement. The Lead Generation Specialist plays a crucial role in the sales and marketing process, acting as the bridge between marketing efforts and the sales team. Effective communication, strategic thinking, and a keen understanding of the target audience are key skills for success in this role.

Key Responsibilities (including but not limited to):

• Market Research: Conduct research to identify potential markets, industries, and customer segments. Analyze market trends and competitor activities to stay informed.

• Lead Identification: Use various channels such as online research, social media, and industry databases to identify potential leads.

• Data Management: Build and maintain a database of potential leads. Ensure data accuracy and update lead information regularly.

• Outreach and Prospecting: Utilize email, phone calls, social media, and other communication channels to reach out to potential leads.

• Qualification: Assess the suitability of leads based on predetermined criteria.

• Collaboration with Sales: Work closely with the sales team to understand their needs and criteria for qualified leads. Regularly communicate with sales teams to provide updates on lead progress.

• Reporting and Analytics: Track and analyze lead generation metrics and KPIs. Provide regular reports on the effectiveness of lead generation campaigns.

• Technology Utilization: Use CRM (Customer Relationship Management) tools to manage and track leads.

• Continuous Improvement: Stay informed about industry best practices and emerging trends in lead generation.

• Cross-functional: Working and collaborating closely with other departments and projects as needed to ensure all tasks are delivered efficiently and effectively, enhancing overall productivity and project success.
  
  

Qualifications

• A bachelor's degree in marketing, business, communications, or a related field is often preferred. However, relevant work experience may sometimes be considered in lieu of a degree.

• 2 years and above experience in lead generation, sales, or marketing is highly beneficial.

• Experience with CRM systems and marketing automation tools is often desired.

• Strong organizational and time management skills to handle multiple tasks and meet deadlines.

• Excellent communication skills, both verbal and written, to effectively interact with team members, clients, and vendors.

• Attention to detail and ability to work with precision in planning and execution.

• Proficiency in computer applications such as spreadsheets, word processing, and presentation software.

• Creativity and problem-solving abilities to handle unexpected challenges.

• Ability to work well in a team environment and collaborate with diverse individuals.

• Flexibility and adaptability to handle dynamic change and work under pressure.
  
  

Benefits

• Competitive compensation package

  • Basic Salary + Parking Credit

  • Other allowances where applicable (petrol, toll, meals etc.)
    
    

• Comprehensive fringe benefits

  • Healthcare and wellbeing packages (medical, dental, optical etc.)

  • Employee wellness initiatives (trips, gatherings, dinners etc.)

  • Annual leave, sick leave, emergency leave provided (determined by length of service)
    
    

• Professional growth

  • Career advancement and promotion opportunities.

  • Support for attending function related seminars, courses, events etc.

  • Exposure to digitization through exploration of various softwares.
    
    

• Office Environment

  • Open concept workstation

  • Opportunity to contribute directly to the company’s growth and success.

  • Fast-paced and dynamic environment.